Many people that I encounter along my path in life think that social media is a waste of time. Can it be a waste of time. YES! Does it have to be a waste of time? NO! While I can write a lot of stuff about how great social media is for building your business, I believe that an actual example is the best way to demonstrate this.
Archives for 2010
How to Plan for A User Group Meeting
March 16, 2010 by 6 Comments
I got some great feed back on my blog Reflecting On User Group Meetings. Thanks to all that commented at this blog, on facebook and via twitter. I used a picture in the previous post that showed the audience bored and asleep. I have attended many user group meetings where, while no one had their head on a table they were dosing or not paying attention. In order to get a different result you must plan what and who should attend.
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Reflecting on User Group Meetings
March 9, 2010 by 8 Comments
I am on my way to a user group meeting. I have been to many of these over the years. User groups vary in size and the structure of their meetings. Generally they are structured on the premise of providing information and training to their user base. Some user groups do a better job at this than other do. Does this picture look familiar.? Have you ever felt like this during a session or several sessions?
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Should There Be Creativity In An Insurance Agency?
March 2, 2010 by 1 Comment
This article was created after reading “Driven by Distraction – How Twitter and Facebook Make Us More Productive Workers” from the March 2010 WIRED Magazine. I would encourage you to read the entire article.
My prospects and clients often tell me that they want everyone in their agency to do things the same way. That is what they expect me to accomplish when they engage my services. Well, what exactly does that mean? Do they want a bunch of robots that can’t think for themselves? It is very important that an insurance agency has standards, procedures and workflows and that everyone follow them. But these defined standards, procedures and workflows address processes. What about thinking, negotiating, customer service, marketing and a host of other situations that arise everyday?
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Best Practices Documentation
January 25, 2010 by 3 Comments
I write a lot about how to define, train, implement and monitor best practices. In talking with agencies that I have worked with I find that one of their biggest challenges is determining the best way to publish their documentation and another is how to keep the information current. This article will discuss the following three topics which I believe address these issues:
1. What is the best way to publish our best practices?
2. How and when do we review and update our best practices?
3. Who edits our best practices?
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Insurance Ecosystem Blog Launch
January 11, 2010 by Leave a Comment
I am pleased to announce the launch today of a new blog Insurance Ecosystem.Com. My vision for this blog is to provide you with communicators that don’t normally blog but have great views and information to share. Each of these individuals has been wooed to blog here because I think they have so much to contribute in their area of expertise. PatAlexander.Com will remain the home base for my voice. I will contribute to this site from time-to-time or enter into the conversation via comments on a particular post.
I am inviting you to sign up to subscription to this new blog. Currently I plan to have new posts for you on Monday, Wednesday and Friday of each week. I have several committed communicators and some thinking about it. If you know of someone that does not regularly blog that you would like to hear, let me know and I will see if I can entice them to join us. If you are a regular blogger, but would like to join in the conversation here with guest posts, let me know.
I believe that the more we have involved in the conversation the better.
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Insurance Ecosystem, insurance technology, twitter, blogging, wordpress, intensedebate, insurance technology
